Latest Episode


#121 - Marketing Stunts: Stunts Gone Wrong

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Latest Episode


#121 - Marketing Stunts: Stunts Gone Wrong

On this first part of a two part series, we discuss every brand's big opportunity: the viral marketing stunt. This time it's all about those that didn't go as planned. Should you release 1.5 million balloons over Cleveland? Should you offer everyone in America a free can of soda? Should you fake harass a stranger to market your car? Next time: we cover the memorable ones that went as planned...or better!